Swedish Film Institute

The Management Group

Information about the Swedish Film Institute's management group. Press photos are available via the link at the bottom of the page.

Anna Croneman, CEO

Anna CronemanAnna Croneman was Head of Drama at Sveriges Television (SVT) prior to joining The Swedish Film Institute and has previously worked at the production company Avanti Film, where she was one of the founders. Anna has produced a large number of films and TV series. She has been a member of the Board at the Swedish Film Institute and Swedish Film & TV Producers. She is trained as a producer at the Swedish Institute of Dramatic Art.

Mathias Rosengren, Deputy CEO and Head of Film Heritage


Mathias Rosengren has worked at the Swedish Film Institute since 2002, first in press communications and as a project manager, then as Head of IT and Director of Administration Department. Prior to joining the Institute Mathias Rosengren was film editor of Bibel magazine, programme manager of the Popcorn Film Festival and a researcher for TV1000 and the Modern Times Group.
Mathias Rosengren has a degree in Information Systems from Umeå University.

Lena Allerstam, Head of Strategy and Communications

Lena Allerstam
Lena Allerstam previously worked as Head of Global Communications at the Swedish Institute and was responsible for Sweden's official website and social media in English, Russian and Arabic, as well as for strategic work with the Sweden brand. Lena has also worked as a journalist at SVT, was strategy manager at UR and worked with editorial business development.

Charlotta Denward, Head of Film Funding

Charlotta Denward 810.jpgCharlotta Denward has run a cinema, worked in film education, film import and distribution, production and film funding, and served as Executive Producer for feature films at SVT.

Jonas Westberg, Head of Finance

Jonas Westberg Foto Pelle T NilssonJonas Westberg has worked at Arla with financial control and business planning as a consultant. He has also worked as Finance Manager with overall responsibility for the finance function at a distributor within grocery trade and has had various positions in the public sector as well, at the Swedish Forest Board and the County Administrative Board of Västernorrland.

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